Fiat heir partners with Gucci to launch Lapo’s Wardrobe
Lapo Elkann, a member of the Italian Agnelli dynasty, recently launched a made-to-measure collection named Lapo’s Wardrobe in conjunction with Gucci.
Described as “a luxury sartorial service for the modern day gentleman”, the 27-piece collaboration collection comprises 23 looks for men and 4 for women. Each item is customisable and alterations to them will take between 4 and 6 weeks.
Of the project, Elkann – who is often nicknamed ‘Lapo of Luxury’ – commented:
“I am excited and honoured that the Lapo’s Wardrobe project is being brought to life by Gucci, which is synonymous for Italian excellence and craftsmanship. It was a great experience to build this capsule collection together with Frida [Giannini, Gucci’s creative director]: we share a love and respect for tradition, yet we are not afraid to dare and experiment. It is the combination of both that I believe is exemplified in the pieces we designed and created”.
Lapo’s Wardrobe was unveiled in Milan in June and will also be available from September at Gucci boutiques in London, New York, Paris, Sao Paulo and Tokyo. Suits start at £2,140.
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