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What is Lorem Ipsum?
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Why do we use it?
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using 'Content here, content here', making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for 'lorem ipsum' will uncover many web sites still in their infancy. Various versions have evolved over the years, sometimes by accident, sometimes on purpose (injected humour and the like).

Where can I get some?
There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn't anything embarrassing hidden in the middle of text. All the Lorem Ipsum generators on the Internet tend to repeat predefined chunks as necessary, making this the first true generator on the Internet. It uses a dictionary of over 200 Latin words, combined with a handful of model sentence structures, to generate Lorem Ipsum which looks reasonable. The generated Lorem Ipsum is therefore always free from repetition, injected humour, or non-characteristic words etc.

Tag: marketing

February 6, 2016

Moving a mansion

by Matthew Steeples

Washington’s oldest house – which was originally located in Massachusetts – for sale

December 11, 2015

Two into one

by Matthew Steeples

Low-built £11.95 million Belgravia residence created by merging two properties into one is illustrative of how the total housing stock in the city’s most elite areas is being depleted

November 2, 2015

Ruskin’s fixer-upper

by Matthew Steeples

Part of a Mayfair house occupied by the art critic John Ruskin and the architect Charles Tatham before him comes to the market for £1.25 million despite requiring complete renovation, having just 923 square foot of floor space and being held on a lease of only 15 years

August 20, 2015

The justice of house prices

by Matthew Steeples

If a house on Justice Walk in Chelsea sells for its asking price, it will have risen in value by a staggering 817% in 19 years

June 15, 2015

The art of selling

by Matthew Steeples

A £30 million Mayfair apartment for an art lover that is being marketed by way of an extraordinarily detailed 69-page sales brochure

June 7, 2015

The king of rentals

by Matthew Steeples

A 39th floor apartment in The Pierre Hotel in New York becomes the city’s priciest rental at a staggering £327,000 per month

June 6, 2015

Britain’s most expensive hut?

by Matthew Steeples

Tiny converted hut in the Lake District placed on the market for the same price as a flat in Kensington, London

June 3, 2015

A penthouse barbecue

by Matthew Steeples

An evening showcase of Chavín Jewellery with a barbecue by Le ‘Bab