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What is Lorem Ipsum?
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.

Why do we use it?
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using 'Content here, content here', making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for 'lorem ipsum' will uncover many web sites still in their infancy. Various versions have evolved over the years, sometimes by accident, sometimes on purpose (injected humour and the like).

Where can I get some?
There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable. If you are going to use a passage of Lorem Ipsum, you need to be sure there isn't anything embarrassing hidden in the middle of text. All the Lorem Ipsum generators on the Internet tend to repeat predefined chunks as necessary, making this the first true generator on the Internet. It uses a dictionary of over 200 Latin words, combined with a handful of model sentence structures, to generate Lorem Ipsum which looks reasonable. The generated Lorem Ipsum is therefore always free from repetition, injected humour, or non-characteristic words etc.

Tag: Zambuni

December 4, 2016

Partnering With Pickett

by Kathryn Fensterstock

Kathryn Fensterstock reports on a party to celebrate Pickett’s new partnership with the Mayor’s Fund for London   On 16th November, to mark becoming an official charity partner of the Mayor’s Fund for London, Pickett hosted a drinks reception and raffle in Mayfair’s Burlington Gardens.   Guests, including Sotheby’s director Joanna Booth, Cristina Maxson, the … Continue reading “Partnering With Pickett”

September 17, 2016

Shoot and Stay

by Kelly Double

Kelly Double suggests where to learn to shoot and where to stay within easy reach of London   There’s seldom a diversion from city life as effective as a session of clay shooting. In the wake of Team GB’s Olympic successes and as the shooting season is getting underway, there’s never been a better time … Continue reading “Shoot and Stay”

March 6, 2016

Marina Gibson

by General

Fly-fisherwoman Marina Gibson is an ambassador for amongst others Orvis and Indigo Ivy and describes her passion as an “unreachable itch”.

February 28, 2015

Claire Zambuni

by General

Accompanied everywhere by her much loved “urban gun dog” Lola, public relations guru Claire Zambuni won The Field magazine’s Shooting Personality of the Year in 2012.