The New ‘Knights’ of Knightsbridge

As a shop selling “bringing back the royalty of [Arabia] home” opens in Knightsbridge, we ask: “Whatever next?”

Beauchamp Place, Knightsbridge used to be the street where you’d find Bill Bentley’s and a pub owned by some Rolls-Royce driving gangsters who (probably falsely) claimed they owned Marble Arch. Both are long gone, but now, this month, there is a new addition to this once tony street: A shop named ‘Tessal London.’

 

Selling “fashion from Arabic tradition and modern wear into the streets of London,” this self-proclaimed “royal culture of elegance” retailer has taken over a space once occupied by a traditional tailor and is now, frankly, hawking overpriced tat.

 

On its website, the arrogant proprietors pompously talk of how they have a specialist department for “superior customers.” We respond: “Who do you bloody think you are? Hyacinth Bucket?” The pinnacle of vulgarity has landed in Knightsbridge. May it very soon flop as this is one shop no genuine local will either ever enter or miss.

 

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